About Me
I am Prashanth, designer, developer and digital marketer in Ludwigsburg, Germany.
I love exploring the behaviours of people and how they think. I love to leverage this quality to do research and design products and experiences which helps both the user and business problems. I am hands on in approaching this process and like to include others and collaborate. Although I know the bigger picture of user experience design, I am most focussed on interaction design of apps and websites, user research and usability testing.
I have done my Masters in Business Administration focusing on marketing and have over 10+ years of experience in developing and designing media content and websites as well as virtual 3D artefacts.
I transitioned to UX design and web development because there are so many web products out there which lacks user friendly design that makes the users lives more difficult and also because it’s always been my passion. My goal is to create web products and experiences that create an impact and meaning, to eventually blur the lines between doing a business and doing a service.